lego.com
Root domain:
lego.com
The root domain (apex) without subdomains
Competitors
Total competitors
120
Domains tracked
Shared keywords
6,949
Total overlap
Traffic Comparison
This domain
83,796
visits/month
Avg competitor
4,244
visits/month
Activity
Updated at
Jan 15, 2026
about 3 hours ago
Competitive positioning
Compare your domain against top competitors. Position shows keywords vs. organic traffic, while bubble size represents traffic value.
Competitors
Showing 1-25 of 120 competitors
| Domain | Similarity | Keyword overlap | Shared Keywords | Keywords | Monthly visits | Traffic value |
|---|---|---|---|---|---|---|
|
pilotbrick.com
|
|
|
8 | 46 | 2 | β |
|
nordbrick.se
|
|
|
8 | 9 | 13 | $9.35 |
|
legoland.dk
|
|
|
10 | 13 | 120 | $47.71 |
|
store.bricklink.com
|
|
|
9 | 18 | 11 | $11.03 |
|
newelementary.com
|
|
|
9 | 52 | 27 | $5.07 |
|
space.com
|
|
|
9 | 25 | 35 | $1.26 |
|
blocksmag.com
|
|
|
11 | 12 | 5 | $1.53 |
|
falconbricks.com
|
|
|
10 | 10 | 8 | $15.57 |
|
legohouse.com
|
|
|
12 | 12 | 130 | $102.32 |
|
atlbrick.com
|
|
|
12 | 40 | 17 | $2.27 |
|
brickarchitect.com
|
|
|
12 | 34 | 42 | $23.02 |
|
toypro.com
|
|
|
14 | 15 | 8 | $4.18 |
|
minifigs.me
|
|
|
13 | 16 | 8 | $1.26 |
|
choose-a-brick.com
|
|
|
64 | 101 | 16 | $11.79 |
|
lego.me
|
|
|
25 | 25 | 14 | $6.30 |
|
barnesandnoble.com
|
|
|
14 | 22 | 28 | $13.48 |
|
wickedbrick.com
|
|
|
15 | 17 | 13 | $5.17 |
|
toysnbricks.com
|
|
|
10 | 12 | 2 | $2.03 |
|
toysperiod.com
|
|
|
18 | 31 | 10 | $1.77 |
|
argos.co.uk
|
|
|
25 | 68 | 15 | $6.98 |
|
brickipedia.fandom.com
|
|
|
21 | 26 | 51 | $47.79 |
|
brickshop.eu
|
|
|
25 | 25 | 14 | $10.92 |
|
bricksandminifigs.com
|
|
|
16 | 30 | 4 | $4.92 |
|
janhansson.com
|
|
|
14 | 14 | 91 | $20.77 |
|
klosslabbet.se
|
|
|
8 | 10 | β | β |