lego.com
Root domain:
lego.com
The root domain (apex) without subdomains
Competitors
Total competitors
120
Domains tracked
Shared keywords
6,949
Total overlap
Traffic Comparison
This domain
83,796
visits/month
Avg competitor
4,244
visits/month
Activity
Updated at
Jan 16, 2026
about 4 hours ago
Competitive positioning
Compare your domain against top competitors. Position shows keywords vs. organic traffic, while bubble size represents traffic value.
Competitors
Showing 26-50 of 120 competitors
| Domain | Similarity | Keyword overlap | Shared Keywords | Keywords | Monthly visits | Traffic value |
|---|---|---|---|---|---|---|
|
eurotoys.se
|
|
|
38 | 272 | 983 | $588.91 |
|
bugatti.com
|
|
|
12 | 111 | 6,588 | $2,673 |
|
proshop.se
|
|
|
354 | 5,174 | 18,680 | $10,576 |
|
leksaksaffaren.com
|
|
|
22 | 216 | 2,138 | $1,202 |
|
xbox.com
|
|
|
18 | 300 | 63,626 | $64,414 |
|
babyland.se
|
|
|
154 | 2,994 | 47,403 | $24,779 |
|
leksaker.se
|
|
|
13 | 124 | 1,647 | $1,215 |
|
lego.bricksmegastore.com
|
|
|
46 | 46 | 59 | $40.61 |
|
rito.se
|
|
|
31 | 420 | 2,370 | $1,357 |
|
store.steampowered.com
|
|
|
15 | 230 | 7,615 | $12,111 |
|
beta.ideas.lego.com
|
|
|
14 | 31 | 139 | $23.48 |
|
billiglek.se
|
|
|
15 | 140 | 412 | $218.26 |
|
m.leksaksborgen.se
|
|
|
10 | 73 | 358 | $339.31 |
|
ferrari.com
|
|
|
11 | 215 | 9,888 | $4,476 |
|
barnkalaset.se
|
|
|
8 | 86 | 1,001 | $560.88 |
|
kids.lego.com
|
|
|
13 | 17 | 149 | $74.61 |
|
playpolis.se
|
|
|
11 | 56 | 161 | $50.06 |
|
toyboxshop.se
|
|
|
5 | 44 | 621 | $294.84 |
|
ign.com
|
|
|
12 | 134 | 424 | $106.74 |
|
bricksinsweden.se
|
|
|
8 | 50 | 223 | $235.07 |
|
catawiki.com
|
|
|
8 | 100 | 720 | $156.44 |
|
pricecharting.com
|
|
|
7 | 65 | 403 | $195.11 |
|
retrodungeon.se
|
|
|
6 | 65 | 450 | $110.00 |
|
ninjago.fandom.com
|
|
|
7 | 18 | 176 | $15.02 |
|
leksakshuset.com
|
|
|
6 | 39 | 201 | $78.30 |