lego.com
Root domain:
lego.com
The root domain (apex) without subdomains
Competitors
Total competitors
120
Domains tracked
Shared keywords
6,949
Total overlap
Traffic Comparison
This domain
83,796
visits/month
Avg competitor
4,244
visits/month
Activity
Updated at
Jan 16, 2026
about 2 hours ago
Competitive positioning
Compare your domain against top competitors. Position shows keywords vs. organic traffic, while bubble size represents traffic value.
Competitors
Showing 51-75 of 120 competitors
| Domain | Similarity | Keyword overlap | Shared Keywords | Keywords | Monthly visits | Traffic value |
|---|---|---|---|---|---|---|
|
fspartner.se
|
|
|
14 | 17 | 123 | $91.15 |
|
hos.se
|
|
|
6 | 27 | 146 | $95.02 |
|
barnadiset.se
|
|
|
7 | 70 | 138 | $68.96 |
|
goodhousekeeping.com
|
|
|
7 | 106 | 73 | $45.04 |
|
brothers-brick.com
|
|
|
16 | 67 | 34 | $10.60 |
|
brickeconomy.com
|
|
|
39 | 76 | 25 | $11.99 |
|
pricerunner.com
|
|
|
5 | 97 | 41 | $13.14 |
|
target.com
|
|
|
10 | 88 | 27 | $14.64 |
|
education.lego.com
|
|
|
8 | 13 | 128 | $89.93 |
|
templeofbricks.com
|
|
|
5 | 11 | 4 | $0.51 |
|
corporatemocs.com
|
|
|
5 | 6 | β | β |
|
bricksearch.app
|
|
|
5 | 5 | 9 | $16.73 |
|
choose-a-brick.com
|
|
|
64 | 101 | 16 | $11.79 |
|
lego.me
|
|
|
25 | 25 | 14 | $6.30 |
|
argos.co.uk
|
|
|
25 | 68 | 15 | $6.98 |
|
brickshop.eu
|
|
|
25 | 25 | 14 | $10.92 |
|
brickipedia.fandom.com
|
|
|
21 | 26 | 51 | $47.79 |
|
toysperiod.com
|
|
|
18 | 31 | 10 | $1.77 |
|
bricksandminifigs.com
|
|
|
16 | 30 | 4 | $4.92 |
|
wickedbrick.com
|
|
|
15 | 17 | 13 | $5.17 |
|
toypro.com
|
|
|
14 | 15 | 8 | $4.18 |
|
janhansson.com
|
|
|
14 | 14 | 91 | $20.77 |
|
barnesandnoble.com
|
|
|
14 | 22 | 28 | $13.48 |
|
minifigs.me
|
|
|
13 | 16 | 8 | $1.26 |
|
legohouse.com
|
|
|
12 | 12 | 130 | $102.32 |