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Keyword / Page	Position	Estimated Traffic How is this calculated? Estimated traffic is calculated using: Search Volume × CTR (by position) CTR varies by position: Position 1: 30% Position 2: 15% Position 3: 10% Positions 4-10: Decreasing rates Position 11+: 0.5%	Estimated Traffic Value How is this calculated? Estimated traffic value is calculated using: Estimated Traffic × CPC This represents the estimated monthly value of the traffic based on the keyword's cost-per-click (CPC) from Google Ads data.	Last Seen	Actions
communication and public relations pdf Public relations and communications /ws/files/20817356/6730_Chapter_2_1_proof.pdf	4 Best: 4 • Worst: 4	—	—	10 days ago	Search Profile 🇸🇪 Sweden Mobile Public relations and communications /ws/files/20817356/6730_Chapter_2_1_proof.pdf av S Roberts-Bowman · Citerat av 2 — TThis chapter explores different communication theories and traditions that underpin public relations. It takes a thematic approach looking at who, what,.